Rising Ad Costs
Meta and Google CPAs keep climbing. You need profitable channels, not just more spend.
An AI cofounder for e-commerce & retail founders
Know your numbers. Grow your brand.
Talk to a cofounder who lives in unit economics — contribution margin, ROAS, inventory turns — and sends specialists to run the catalog, the campaigns, and the cash. $39/month. Zero equity.
One cofounder, six commerce specialists — merchandising, supply chain, performance marketing, retention, finance, and brand — on your catalog from day one.
The problem
Thin margins forgive nothing.
DTC punishes gut-feel decisions. Rising CPAs, thin margins, and inventory bets leave no room for guessing.
Inventory Guesswork
Overstocking kills cash flow. Understocking kills revenue. There's no room for error.
Margin Pressure
Between COGS, shipping, and returns, profitability feels impossible at scale.
Brand vs. Performance
You're caught between building a brand and hitting this month's revenue target.
Channel Chaos
Shopify, Amazon, TikTok Shop, wholesale — managing multiple channels is overwhelming.
Customer Retention
Acquiring customers is expensive. Keeping them coming back is the real challenge.
The work
What your team actually ships.
CoFounder.AI understands DTC unit economics, inventory planning, performance marketing, and brand strategy. It helps you make data-driven decisions instead of gut-feel guesses.
- Build financial models with COGS, shipping, and margin analysis
- Plan inventory purchases with demand forecasting frameworks
- Create performance marketing strategies with ROAS projections
- Develop brand positioning that commands premium pricing
- Optimize your product catalog based on margin and velocity
- Design customer retention and loyalty programs
Unit Economics
Contribution margin, CAC/LTV, and break-even analysis for every SKU.
Inventory Planner
Demand forecasting, reorder points, and cash flow impact modeling.
Ad Strategy
Channel-by-channel acquisition plans with budget allocation and ROAS targets.
Brand Playbook
Positioning, messaging, and go-to-market strategies for DTC brands.
Product Analytics
Best sellers, slow movers, and margin analysis to optimize your catalog.
Retention Engine
Email flows, loyalty programs, and repeat purchase strategies.
Your team
One cofounder. Six specialists.
This bench arrives tuned for commerce — SKU-level economics, channel strategy, retention flows, and the brand work that earns premium pricing.You approve. They execute. Nothing ships without your sign-off.
Your AI cofounderSofia
Sofia reads margin, velocity, and cash position before every session, then briefs the specialist who owns the biggest lever. You approve. They execute.
Shel FspaceMerchandising ManagerProduct curation, pricing & merchandising
Cora GofastSupply Chain ManagerFulfillment, logistics & vendor management
Otto SpendPerformance Marketing ManagerPaid acquisition, ROAS & creative testing
Ree TurnbyCRM & Retention LeadEmail flows, loyalty programs & LTV
Marj InsleyE-Commerce Finance AnalystCash flow, unit economics & forecasting
Brandy MarksBrand & Creative DirectorVisual identity, storytelling & content
Every stage
Useful from idea to exit.
Whether you are validating the idea or preparing a transaction, your cofounder adjusts the team and the next moves to match where the business actually is.
From a founder like you
“We went from guessing our margins to knowing exactly which products drive profit. Our AI cofounder helped us cut ad spend 30% while growing revenue.”
Pricing progression
Start at $39. Grow only when needed.
Every founder starts with Starter: your AI cofounder, the ecommerce specialist team, all five surfaces, Dev Shop, voice mode, and zero equity. Pro and Max add capacity when the business outgrows solo mode.
Everyone starts here
Starter
$39/mo
3,000 credits/mo
Like having an AI cofounder + 6 hourly workers
Limited hours- 1 seat
- No human teammate add-ons
- AI cofounder + full specialist team
- All 5 surfaces
- Dev Shop standard speed
- Voice mode
Grow when capacity matters
Pro
$99/mo + $9/human teammate
9,000 credits/mo
Like having an AI cofounder + 6 part-time employees
15 hours/week each- Up to 10 additional teammates
- Everything in Starter
- 3x faster builds
- Team collaboration
- +1 action and +500 credits per teammate
- Priority support
Scale the team to move fast
Max
$399/mo + $9/human teammate
27,000 credits/mo
Like having an AI cofounder + 9 full-time employees
40 hours/week each- Unlimited additional teammates
- Everything in Pro
- Instant builds, no queue
- Custom integrations
- Dedicated account manager
- SLA guarantee
All plans include all features.No feature gates. Hosting/custom domains start at $10/mo. Human teammates are $9/mo each on Pro and Max.
Questions
Asked by ecommerce founders.
Does it work with Shopify?
CoFounder.AI helps you build the strategy behind your store — pricing, marketing, inventory planning, and financial modeling. It works alongside Shopify, not as a plugin.
Can it help with Amazon FBA?
Yes. Whether you sell on Shopify, Amazon, or both, your AI cofounder understands multi-channel ecommerce strategy and unit economics.
I'm just starting out — is this for me?
Absolutely. Many of our ecommerce founders use CoFounder.AI to validate product ideas, model their economics, and plan their launch before spending a dollar on inventory.
How is this different from ChatGPT?
ChatGPT is a general-purpose assistant. CoFounder.AI is a purpose-built business partner trained specifically on ecommerce, DTC brands, and consumer products.
How much does it cost?
Starter is $39/month and includes your AI cofounder, the full specialist team, and all five surfaces. Pro ($99/mo) and Max ($399/mo) add capacity when the business needs it. Zero equity. Cancel anytime.
Can it help with fundraising?
Yes. It generates pitch decks, financial projections, and investor narratives tailored for consumer brands and ecommerce businesses.
Start building with backup
Your cofounder already knows ecommerce.
Your AI cofounder already knows DTC. Bring your products and let's scale.
Trained across 12 industries